/VTB Souvenir Products

VTB Bank Leasing Souvenirs. Harmony is the coordination of dissimilar and even opposing elements — successes, failures, stress, and joy, but all of these can be in harmony and help move forward. VTB Bank Leasing acts as a harmony in the life and business of the client, supporting them with attention, advice, and assistance in joint work.

Date
08.03.2018
AGENCY
Articul
SOFTWARE
CLIENT
CREATIVE
Art-Direction & Design

Safety

Direction of gifts on the theme of safety. The entire visual style is described in the form of code and numbers, with an element of a safe lock.

Harmony

Calendar

This calendar is a small sculpture that visually balances on the edge of physics. All stones made of paper mache have a realistic texture and look like real ones. Textured stones are the main pyramid in the structure, and they can be assembled according to personal preferences, with a stone for the current month being added each month.

References

Examples of balancing stones in handmade compositions.

NFC Calendar

The calendar consists of tear-off cards for each day. There are 4 cards with an NFC tag in each month, which have a function to go to the application or website for paying credit, utility bills, mobile phone bills, or special offers page. Each tag can be styled for different purposes, allowing them to be stored for quick use of the bank’s services. On the back of the card, there is a QR code for people who don’t have NFC functionality. In addition to NFC, other cards have QR codes for accessing the bank’s quotes and news website.

NFC & QR

Smart Ring

This ring features 3 built-in NFC chips: a standard NFC chip, M1, and ID. M1 and ID support NFC keys, such as home intercoms, ID cards, and other devices that work like a metro pass. Each chip can be configured separately, and depending on the position of the ring on the finger, can control different devices. The smart ring can serve as a password manager, ID card or access pass storage, remote control, or device locking tool.

NFC, M1 & ID

Daily predictions.

On the reverse side, the customer can write their own notes on the cubes. In addition, some stickers can have QR codes to promote company news. Throughout the year, the customer will receive pleasant wishes and predictions, keeping positive feelings from VTB Bank..

Motivational
assistant.

This type of keychain is designed as a case with 365 stickers
that can be easily removed from the body using a tab.
Each card carries a pleasant wish for the entire year.

Keychain

Ordinary branded keychains no longer attract attention and often remain unused after being given as gifts. This keychain combines all the services and features of the bank, and also contains an NFC chip that, when scanned, takes the client to VTB Leasing’s motivational page. Motivation can be generated every day or once a week to achieve a monthly goal. The client can use this keychain in a smart home, for quick reminders or launching applications. When the chip (or QR code) is scanned, the client will see a congratulatory video and message.

Personal motivator

Calendar Vault

A set of cardboard elements for self-assembly of a safe-calendar. Currently, there is a public interest in video tutorials on the topic of cardboard assembly of various technological and simple items. This option is made as a set of cardboard pieces to assemble a safe with a calendar and a congratulatory text. The safe can be opened by turning the handle and can be used to store small items at home or on a desk.

References

This calendar can be produced in different materials of varying quality and durability to suit different customer segments.